Underwriting
Underwriting is a non-commercial announcement of support about your business or organization! You can underwrite KCSU by sponsoring specific programming, or through pre-recorded announcements. KCSU is one of the largest college radio stations in the country. We reach more than 250,000 people in the Fort Collins, Greeley, and Loveland, Colorado area. Plus, we’re available worldwide on kcsufm.com, our RadioFX app, and TuneIn. Your underwriting spots help support students learning broadcast techniques, as well as our rotation of DJs throughout the semesters.
To purchase or ask questions about underwriting and services, email underwriting@kcsufm.com or call 970-491-2026.
Pre-Recorded Announcements
$15 per play
A consistently aired pre-recorded message up to 30-seconds that may include music.
Show Sponsorship Live Reads
$60 per show
A KCSU DJ of your choice will mention the name and brief description of your organization 8 times during their 2-hour live show.
Weekly Concert Calendar Sponsorship
$300 per week
Each weekday during drive time at 5, 7, and 9 p.m., KCSU plays our Concert Calendar, a 1-minute announcements about entertainment happening in Fort Collins that night. We announce your sponsorship at the beginning of the calendar and read a brief description of your services at the end. As an added value, this calendar is printed Monday and Thursday in The Rocky Mountain Collegian. Plus, we’ll add your sponsorship to our web concert calendar! But wait, there’s more. KCSU also posts a link to the calendar on our Facebook page thanking your business for the support and tagging you as well. With this package, you receive radio, print, online, and social media love. Wow!
Matching Challenge Grant
$50 or more
KCSU hosts a 1-week on air fundraiser each semester to pay for the programs you love and the students who produce them. To raise funds during our DJ-athon fundraiser, we ask businesses, organizations, and regular people to donate Matching Challenge Grants, which is a certain amount of money pledged to KCSU. KCSU then asks listeners on-air to donate up to the same amount of the grant. If we meet the grant, your organization donates the full amount. We love Matching Challenge Grant donors, so we thank them for their support on radio and on social media! For every $100 that you donate, we will mention your business and services a minimum of 10X on air, plus, we’ll post about your business on Facebook. We will adjust your radio mentions and Facebook posts according to any amount you can contribute! Check out the example below.
KCSU Newscast Sponsorship
$50 per newscast
Every odd hours from 9 a.m. to 9 p.m. KCSU airs an up to date newscast about happenings in our Northern Colorado listening area. We will announce your support at the beginning of the newscast and read a brief description of your services at the end. That’s 7 total mentions.
CSU Women’s Volleyball and Men’s Baseball Sponsorship
$500 per season
Support the exclusive radio broadcast of the CSU Women’s Volleyball home games (fall semester) and Men’s Baseball home games (spring semester). KCSU mentions your business throughout the game. The mentions average 4 per hour for up to 5 sponsors with roughly 20 games in a season. Games are about 2 to 4 hours in duration.
Podcast Season Sponsorship
Coming Soon
Discounts
Bulk buys can be applied to any total buy on an underwriting. KCSU services are not offered at a discount.
- CSU Student Organizations: 50%
- Not for Profit & CSU Dept. Organizations: 20%
- All underwriting costs include basic production.
Other Great Deals!
- Spend $3,000 – $5,000: 10% off
- Spend $5,000 – $10,000: 20% off
- Spend $10,000 or more: 30% off
Underwriting Details
Air Times: We will try to honor requests for specific airing times, but reserve the right to select air time due to technical or schedule limitations.
Underwriting Spot Content: May include business names, slogans, brands, trade names, and service listings. Cannot include price info, calls to action, or any other language stating or implying favorable comparisons to other businesses.
Show Sponsorships: Shows typically follow music, public affairs, news, or sport themes. We recommend contacting us to help pair your organization with the right show.
Public Service Announcement: See our Services page for PSA information.
Mentions: A 10-second or less announcement of an organization’s services or purpose.
Other Information:
- For the full Rocky Mountain Student Media Rate card click here or download the pdf here.
- Coverage Map of where KCSUFM broadcast reaches.
KCSU’s underwriting and service agreements do not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or agreements. We reserve the right to deny underwriting and services to persons or organizations who do not align with the mission of KCSU.